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Home » Usability

Posts in category: Usability

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Beyond SEO: Things to Consider When Creating Your Sitemap

February 14, 2022
by Brad Jobmann Usability

If a friend asked for directions to your house and you only gave the city where you live, would they make it? Probably not. Likewise, if you were to build a house without blueprints, you likely wouldn’t get very far. Designing a website is no diff ...

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Design of the Times: 7 Best Practices For Website Design

July 6, 2021
by Brad Jobmann Usability

In 2008, Digg was one of the most popular websites on the internet, attracting 236 million unique visitors annually and being valued at $160 million.By 2010, as social media became more prominent, Digg decided to steer away from the social bookmarkin ...

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Quick & Easy: Five Ways to Improve Website Speed Without a Technical Background

June 3, 2021
by Brad Jobmann Usability

People don’t like to wait in a fast-paced world like ours. This is especially true online, where attention spans have dwindled by the second each year.According to a study by Google, 53% of users will abandon a site that takes more than 3 seconds to ...

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Access Check: Five Resources That Comprehensively Check Your Website Accessibility

June 3, 2021
by Brad Jobmann Usability

At a time when consumers are more skeptical about the advertisements they see online, it can prove difficult, and expensive, to convince customers to use your services. Often it’s more effective to let your past customers become your ambassadors thro ...

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The Need For Speed: Why Website Speed Matters For Visitors

June 2, 2021
by Brad Jobmann Usability

As broadband capabilities increased, the past decade ushered in an escalating arms race to see who can deliver digital services the fastest. From Amazon’s one-day delivery to instant streaming, the world continues to quicken its pace in the digital e ...

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Beyond SEO: Things to Consider When Creating Your Sitemap

Selling By Design: How Website Design Can Lead to More Sales

May 20, 2021
by Brad Jobmann Usability

In 1898, entrepreneur Herberton L. Williams was watching a college football game when he was struck by the team’s red and white uniforms. At the time, Williams was looking to revamp his ailing business, so he decided to wrap his company’s soup cans i ...

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The Keys to Access: How to Make Your Website More Accessible

April 20, 2021
by Brad Jobmann Usability

Creating a sitemap is an important yet overlooked part of a website’s SEO strategy. For search engines like Google, a sitemap serves as a roadmap leading them through the intricacies of your site. The easier they can index your site, the easier it is ...

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Every Second Counts: 10 Ways To Improve Your Website Speed and Gain Visitor Trust

April 20, 2021
by Brad Jobmann Usability

In our hyper-connected, digital world, speed is more important than ever. We don’t like to wait, especially on the internet. You may have a beautifully designed site with a great user experience, but if it loads too slowly, then all that hard work ca ...

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Trust By Design: Why Site Design Matters To Your Visitors

April 20, 2021
by Brad Jobmann Usability

Anyone who has been on a job interview or date knows that first impressions can make or break a relationship. A similar phenomenon occurs in the business world, where a customer’s first impression often dominates their thinking towards your business ...

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Access Is Everything: Earn User Trust With Accessibility

April 20, 2021
by Brad Jobmann Usability

Over 40 years ago, Congress passed the Americans with Disabilities Act (ADA), which mandated that public places be accessible to everyone. The law resulted in innovations like wheelchair ramps and curb cuts, aspects of our environment that have becom ...

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