Have you seen the DigitalTrust trustmark on a website you’ve recently visited? That means we’ve deemed the site to be trustworthy, so you can explore with peace of mind.
Businesses can only display our trustmark on their website if they have been optimized for visitor safety and performance in these key areas:
- Usability – Does the site load fast? Is it designed well and is it readable and usable for all visitors?
- Safety – Is the site secure? Does it use industry standard privacy and data collection practices?
- Transparency – Is the site transparent? Are policies and business information pages easy to find?
- Reputation – Is the site reputable? Do past visitors report a positive experience on the site?
You may have spotted other trustmarks or badges on websites. Unlike other services, we score websites based on the above criteria, and sites bearing our trustmark must maintain high scores, in addition to providing verified business information.